Redwood market younger prices may continue to rise

Experienced a "ridiculous" skyrocketing rosewood market nationwide from the end of 2006 to the first half of 2007; the market depth callback at the end of 2007; the decline in the rosewood market in 2008; a steady recovery in 2009 and 2010, entering 2011 What kind of trend will the market show? The industry believes that the trend of rosewood prices may continue to rise steadily; and under the background of inflationary pressures and real estate control policies, rosewood is being accepted by more potential consumers because of its "fall resistance", and the rosewood market is also young. Change.

The mahogany market changes its face after 70 and 80

"The shape of the mahogany furniture is stable and solid, but its carvings are lively, colorful, delicate and vivid. I prefer retro, modern retro!" Yesterday was at Taipingyuan Furniture Plaza Miss Lin, who was wandering around the mahogany furniture, told reporters that she was preparing to add a set of chairs for her family.

At the age of 36, she came into contact with mahogany furniture in April last year because of her husband ’s small set of mahogany tea sets. The young couple loved the fine carving of mahogany. It has become a favorite "Taobao" holy place for young couples, and most of them have peculiar ornaments and small pieces. After several months of "education", Miss Lin's love for mahogany artworks spread to mahogany furniture. Going to "red furniture" not only became a hobby, but also an investment.

"It was basically middle-aged and elderly people who were immersed in the mahogany market before. Now I find that there are more and more young people who like mahogany furniture." A mahogany merchant from Sandia Home told reporters that the deep colors and quaint styles are no longer The “patent” of middle-aged and elderly people and the consumer group of mahogany furniture are getting younger. At the Taipingyuan Expo Center, Huang Jingru, chairman of the 4,000-square-meter Wanding Yida, told reporters that direct consumption has now risen by 30%, and last year was the year when potential consumers emerged the most. Judging from the situation of their stores, they have increased by more than 60% last year. In these potential customer groups, there are more and more young people. Small items and kits are their goals, and these customer groups are the new force of the future redwood market. It is also because of the optimistic market prospects that Wanding has begun to take the road of "popularization of mahogany furniture".

"The mahogany market is indeed getting younger," Xiao Desheng, executive director of the Sichuan Collectors Association and director of the Redwood Classical Furniture Professional Committee, told reporters that before 2006, most of the meetings and forums related to mahogany were mostly middle-aged and elderly people. "It used to be old-fashioned, gloomy, Old-fashioned is the prejudice of young people against mahogany. "However, in the recent conferences and forums that they participated in, they can truly feel the youth of the market. Not only are the heads of business enterprises held by more and more young people, players Consumers are also increasingly showing young faces. He believes that in a high-paced contemporary society, the unprecedented burden is on young people in the post-70s and post-80s. When they are tired, they need to relax. The magnificent and splendid furniture is luxurious and dazzling, but it gives people a sense of tension. Being in a room decorated with mahogany furniture, it is easier to give people peace away from the world, return to the true nature of the person, and add a suitable one to the decoration of the "European style". With two pieces of mahogany antique furniture, the cultural taste of the entire room suddenly improved. The current generation of young people's "prejudice" against Redwood is constantly melting.

Chinese-style furniture designers believe that the beauty of Chinese classical furniture lies in stability, in its smooth structural lines and natural texture and color of materials. The selection of precious natural wood is in line with the modern people's philosophy of pursuing nature and health. Local soft decoration expert Gan Yulu told reporters that he believes that the love of young people for mahogany furniture also stems from the pursuit of artistic beauty of Chinese classical furniture. He said that among his customers, there are three people in the age group of 25-35 years old One-quarter of the owners emphasized that they must be able to "mix and match" some mahogany furniture during the initial design. The owner of the villa is more concerned about the appreciation and preservation of the investment in mahogany furniture.

Experts of free money entering the market suggest choosing "potential stocks"

Modern people buy mahogany furniture on the one hand for use, on the other hand for investment collection. With the rosewood market picking up in 2010, the price of rosewood furniture has also skyrocketed. What is the trend of the rosewood market in 2011? Entering the mahogany world, how to choose mahogany furniture for "newbie"?

Industry insiders suggest that to enter the mahogany, invest in mahogany furniture with good growth, exquisite workmanship and good wood, so that the mahogany furniture can become a "potential stock" with investment value and significance.

Today, more and more mahogany furniture appears in clubs, restaurants, shopping malls, and model houses. The Chinese complex has also caused the mahogany market to heat up rapidly. The reporter found that Wuliufang on Qintai Road was originally a catering enterprise eating cold water fish. The original use of mahogany furniture was to enhance the sense of quality, but inadvertently became a "digging treasure" for mahogany lovers. It is not the dishes that are packaged, but the mahogany furniture that the diners look for.

With the expansion of consumer groups, the price of mahogany furniture is also rising steadily. Huang Jingru told reporters that the scarcity of raw materials, the cost of raw materials, production costs, transportation costs, operating costs, market heat, etc. are all factors that determine the price of rosewood furniture. According to his recall, before 2000, the annual sales volume in Chengdu was estimated to be no more than 5 million, but the mahogany market has expanded rapidly since 2003. He remembers that the price of a ton of Huanghua pear at the end of 2002 was 10,000 to 100,000. "Outrageously" rose to 20 million one ton, the artificially high prices make the market crazy and chaotic. The Chengdu market has rapidly grown from less than 10 redwood merchants to more than 50. The unevenness, fakes, and substandard goods disrupted the entire redwood market, and the market itself soon made adjustments. In 2007 and 2008, the price of mahogany rose by about 40%. In 2009, the mahogany furniture after the market correction started to grow steadily, and the growth rate in 2010 was close to 20%. Judging from the current store, passenger traffic has also increased significantly, which also indicates that the price of mahogany furniture will continue to rise.

For young new faces on the market, industry insiders suggest that if the purpose of collection is yellow rosewood, sandalwood and red sandalwood above the red rosewood material, it is more suitable, and the classic and high-end simulation furniture are the main collection styles. Tradition became more popular. In terms of investment types, the stocks of Pterocarpus lobata, Hainan Huanghua Pear, and Vietnam Huanghua Pear are getting less and less. The current market price is already very high, and the room for continued rise is relatively limited. Relatively speaking, Brazil rosewood, Burmese rosewood, South American red rosewood, black rosewood, wenge, etc., because there is still room for raw material stocks, the current price is also moderate, and its appreciation space is relatively large.
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