What year will this be? In 2012, it was considered by many people as "****." Now it is slowly coming. Although many experts claim that the statement of **** is not based on it. However, there are still many people who have a strong interest in "Noah's Ark" and ferry tickets. However, these have nothing to do with the flooring industry. As long as the world has not yet reached the end of the world, industries and companies must find ways to break through and break through.
Keywords: floor industry, product trends, development, export, what year will this be? In 2012, it was considered by many people as "****. Now it is slowly coming. Although many experts say, the argument of **** is unfounded. But there are still many people on the Noah's Ark and the tickets. Has a strong interest. However, these have nothing to do with the flooring industry. As long as the world has not yet reached the end of the world, industries and companies must find ways to break through and break through. After facing the challenges of an extremely complex macroeconomic environment, at least for now, the coming year will not be easier than in 2011. In the face of 2012, what can we prepare for the unknown competition?
It is not important whether the Noah's Ark and the ferry tickets are important. It is important how the big ship of the industry and the company's boat can be saved in the stormy sea. Because on this boat, every floor company is not just a passenger. Therefore, finding the right course and grasping the rudder of the company is particularly urgent. With regard to the forecast of China's flooring industry in 2012, it is hoped that each company can become the owner on board and lead the industry in its right navigation.
The continuous regulation of commercial real estate and the protection of housing are all well-known. The correlation between the flooring industry and the real estate industry is very high. Real estate purchase restrictions and the decline in the sales of homes will inevitably affect the downstream floor market of real estate. Real estate prices have no effect on the floor market, but sales of real estate have an impact on the flooring industry. From the limited purchase of first-tier cities to the purchase of second- and third-tier cities, the volume of houses has decreased significantly, and the floor market has also experienced a serious contraction. This phenomenon is bound to continue for some time in 2012. For flooring companies, pressure from the upstream will continue to be the greatest pressure facing flooring companies.
The National Twelfth Five-Year Plan proposes that in the next five years, China will build 36 million sets of affordable housing so that the coverage of affordable housing in the country will reach around 20%, of which 10 million will be started in 2011. These figures have caused many floor companies to see the hope that companies are aiming at 36 million sets of affordable housing for digital stimulus, or the product lines that have been adjusted to support the construction of affordable housing. All of these are for the coming years, the domestic flooring industry. The development of emerging markets provides a reliable basis for development.
Unprecedented competition in channel competition has always been the key to the development of the enterprise. It is the top priority for brand development as the core business development. For the flooring companies, the agents are still the key factor to guarantee their market share, while the current Under the market environment, agents are likely to generate negative emotions in the market and even consider exiting the market.
At the end of 2011, floor companies held a dealer meeting in full swing to give greater support to dealers. It can be said that dealers have never been treated to courtesy in the same way in various flooring manufacturers. It can be foreseen, 2012. The focus of the channel construction of flooring companies in the year should be to maintain the current market share, and the second consideration is to explore the market. During this period, for prospective agents, they may receive very large support from the company. For enterprises, how to grasp the balance of support between new agents and old agents will be the key to maintaining the relationship between companies and dealers.
First-tier cities have become increasingly competitive due to the fact that first-tier cities have been subjected to the greatest adjustments in property prices. Consumers in the market have been waiting to see more emotions. The floor market in Beijing, Shanghai, Guangzhou, Shenzhen, and Hangzhou has declined rapidly. It is common for first-tier cities to experience a decline in sales and profits. At the same time, because the concept of consumption in the first-tier cities is relatively mature, the first-tier cities must be maintained for the floor companies. Therefore, the competition in the first-tier cities will be in a stalemate for a period of time.
This means that new entrants have found it difficult to find a living space in these markets unless they have strong strength and significant differentiated core strengths. But unfortunately, there are few such enterprises. In recent years, there have been quite a few “new recruits†who have entered the first-tier cities at all costs, but most of them are for the corporate image or the needs of the people. They are not trying to make profits in the first-tier cities. Therefore, if not for the above reasons, companies should not blindly To enter the first-tier cities, because the competition in the first-tier cities is too cruel, it is very likely that they will lose their wife and then defeat soldiers. This is completely unnecessary.
Second and third tier cities bring opportunities to the flooring companies The second and third tier cities have received attention from many floor companies as early as a few years ago. But a few years ago, the killings in the first-tier cities were still in a stalemate. Many companies rushed to second-tier and third-tier cities in high-profile, more strategically. However, as the market pattern of first-tier cities is basically clear, the focus of competition among enterprises will quickly shift to third and fourth-tier cities. This is also the next golden opportunity for China's flooring industry. The strongest companies that can accelerate the distribution of channels in the second and third tier cities are also likely to become the dominant force in the future development of China's flooring industry.
It is foreseeable that, as more companies make their hands in first-tier cities, the market competition in the second-tier and third-tier cities will intensify from 2012 to the next few years, and local flooring companies will also face greater pressure for survival.
Keywords: floor industry, product trends, development, export, what year will this be? In 2012, it was considered by many people as "****. Now it is slowly coming. Although many experts say, the argument of **** is unfounded. But there are still many people on the Noah's Ark and the tickets. Has a strong interest. However, these have nothing to do with the flooring industry. As long as the world has not yet reached the end of the world, industries and companies must find ways to break through and break through. After facing the challenges of an extremely complex macroeconomic environment, at least for now, the coming year will not be easier than in 2011. In the face of 2012, what can we prepare for the unknown competition?
It is not important whether the Noah's Ark and the ferry tickets are important. It is important how the big ship of the industry and the company's boat can be saved in the stormy sea. Because on this boat, every floor company is not just a passenger. Therefore, finding the right course and grasping the rudder of the company is particularly urgent. With regard to the forecast of China's flooring industry in 2012, it is hoped that each company can become the owner on board and lead the industry in its right navigation.
The continuous regulation of commercial real estate and the protection of housing are all well-known. The correlation between the flooring industry and the real estate industry is very high. Real estate purchase restrictions and the decline in the sales of homes will inevitably affect the downstream floor market of real estate. Real estate prices have no effect on the floor market, but sales of real estate have an impact on the flooring industry. From the limited purchase of first-tier cities to the purchase of second- and third-tier cities, the volume of houses has decreased significantly, and the floor market has also experienced a serious contraction. This phenomenon is bound to continue for some time in 2012. For flooring companies, pressure from the upstream will continue to be the greatest pressure facing flooring companies.
The National Twelfth Five-Year Plan proposes that in the next five years, China will build 36 million sets of affordable housing so that the coverage of affordable housing in the country will reach around 20%, of which 10 million will be started in 2011. These figures have caused many floor companies to see the hope that companies are aiming at 36 million sets of affordable housing for digital stimulus, or the product lines that have been adjusted to support the construction of affordable housing. All of these are for the coming years, the domestic flooring industry. The development of emerging markets provides a reliable basis for development.
Unprecedented competition in channel competition has always been the key to the development of the enterprise. It is the top priority for brand development as the core business development. For the flooring companies, the agents are still the key factor to guarantee their market share, while the current Under the market environment, agents are likely to generate negative emotions in the market and even consider exiting the market.
At the end of 2011, floor companies held a dealer meeting in full swing to give greater support to dealers. It can be said that dealers have never been treated to courtesy in the same way in various flooring manufacturers. It can be foreseen, 2012. The focus of the channel construction of flooring companies in the year should be to maintain the current market share, and the second consideration is to explore the market. During this period, for prospective agents, they may receive very large support from the company. For enterprises, how to grasp the balance of support between new agents and old agents will be the key to maintaining the relationship between companies and dealers.
First-tier cities have become increasingly competitive due to the fact that first-tier cities have been subjected to the greatest adjustments in property prices. Consumers in the market have been waiting to see more emotions. The floor market in Beijing, Shanghai, Guangzhou, Shenzhen, and Hangzhou has declined rapidly. It is common for first-tier cities to experience a decline in sales and profits. At the same time, because the concept of consumption in the first-tier cities is relatively mature, the first-tier cities must be maintained for the floor companies. Therefore, the competition in the first-tier cities will be in a stalemate for a period of time.
This means that new entrants have found it difficult to find a living space in these markets unless they have strong strength and significant differentiated core strengths. But unfortunately, there are few such enterprises. In recent years, there have been quite a few “new recruits†who have entered the first-tier cities at all costs, but most of them are for the corporate image or the needs of the people. They are not trying to make profits in the first-tier cities. Therefore, if not for the above reasons, companies should not blindly To enter the first-tier cities, because the competition in the first-tier cities is too cruel, it is very likely that they will lose their wife and then defeat soldiers. This is completely unnecessary.
Second and third tier cities bring opportunities to the flooring companies The second and third tier cities have received attention from many floor companies as early as a few years ago. But a few years ago, the killings in the first-tier cities were still in a stalemate. Many companies rushed to second-tier and third-tier cities in high-profile, more strategically. However, as the market pattern of first-tier cities is basically clear, the focus of competition among enterprises will quickly shift to third and fourth-tier cities. This is also the next golden opportunity for China's flooring industry. The strongest companies that can accelerate the distribution of channels in the second and third tier cities are also likely to become the dominant force in the future development of China's flooring industry.
It is foreseeable that, as more companies make their hands in first-tier cities, the market competition in the second-tier and third-tier cities will intensify from 2012 to the next few years, and local flooring companies will also face greater pressure for survival.
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