There is a demand for high-end furniture rental
The rental furniture provided in the Bangjia Rental Store are all new and high-end furniture, with a wide range of modern, European and Chinese styles. Industry insiders said that under the influence of high house prices in first-tier cities and property purchase restrictions, many white-collar workers who rent a house but have higher incomes tend to rent branded furniture to improve the quality of life.
Jiang Hongwei, chairman of Bangjia Leasing, revealed that in addition to white-collar consumer groups, Beijing also has many multinational and domestic corporate executives stationed in Beijing, who want to rent middle-to-high-end furniture without having to take it away.
New leasing model improves the furniture industry chain
Fu Jianguo, general manager of Beijing-based furniture brand Nick Aijia, who is stationed in Bangjia Lease, said that in the past, furniture manufacturers had over-relied on chain stores in home furnishing stores, and they always faced pressure from a large inventory and diluted profits. The new furniture leasing model on the one hand can revitalize the manufacturer's inventory and speed up the circulation of assets, on the other hand, it also adds new sales channels and net profits.
The reporter learned that in view of the problems of fast replacement and easy depreciation of furniture rental products, Bangjia Rental divided the products into four grades of A, B, C, and D in its operation mode. A type is a new brand that Bangjia leases directly from the manufacturer. For products, category B is second-hand products of better quality, while categories C and D are inferior products.
Jiang Hongwei said that first-tier cities such as Beijing will basically be dominated by mid- to high-end new products in Class A, and other products will be divided into second-tier city Bangjia stores to meet the needs of furniture rental in different cities. For leased furniture that has reached the end of its useful life, it will directly enter the recycling and reuse system.
Lease reminder
Hygiene issue
How to ensure the hygiene of soft furniture such as beds and sofas that contact the skin? The person in charge of the furniture leasing company said that, referring to the furniture leasing experience in European and American countries, soft furniture leasing is mainly leather, which will be wiped and disinfected before renting, and fabric furniture will be cleaned or replaced.
Quality issues
Who is responsible for the quality problems of furniture during the lease period? The shopping guide said that the overall condition of the goods will be evaluated before rental. Quality problems are guaranteed by the manufacturer during the warranty period, and Bangjia is responsible for the warranty period. Repair costs for man-made damage are borne by the lessor. Experts reminded that the quality, damage and other issues should be stated in the contract before renting furniture, and a clear agreement should be made on the warranty.
Rental price
How to calculate the price of furniture rental? According to the standards of other cities, furniture products are rented for half a year, and the deposit is about 50% of the commodity price. You can get a 20% discount for every 1 year of renewal of the lease, plus 1 yuan for 3 years, you can buy the goods. Renting furniture for one year saves 2/3 of the cost compared to buying, and renting for three years is equivalent to about 20% off the original price of the product
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